Naked Juice Will Change Its Labels to Accurately Reflect Ingredients


Naked Juice is getting a makeover, following a lawsuit alleging that the brand’s labels are misleading consumers. The changes will be rolled out within the next eight months as part of a settlement agreement, Fortune reports.

Naked Juice’s parent company, PepsiCo, denied the claim by the Center for Science in the Public Interest (CSPI), a consumer advocacy group. In October, the group filed a suit on behalf of customers in California and New York who had purchased popular flavors, including Kale Blazer and Green Machine; a settlement was reportedly reached on February 14.

According to the CSPI, Naked Juice’s labels list the drinks’ main ingredients as fruits and vegetables, when their predominant ingredient is actually apple or orange juice….

Sasha Harriet

Sasha Harriet

As content editor, I get to do what I love everyday. Tweet, share and promote the best content our tools find on a daily basis.

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Sasha Harriet

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