Snips raises $13 million for voice platform that gives gadgets an alternative to Google and Amazon


Snips announced today that it has raised $13 million to boost its launch of a new voice platform designed to give hardware makers an alternative to Google’s Home and Amazon’s Alexa.

The artificial intelligence-driven service will allow designers to embed voice assistant services in just about any device they make. Snips will work with customers to help them modify the platform so it suits their design needs.

At the same time, a consumer version will be available on the web that will let anyone adapt a version for use on a device powered by Raspberry Pi.

Rand Hindi, Snips CEO and cofounder, said the goal of the service was to give companies a choice so they wouldn’t have to rely on the platforms of companies like Google and Amazon that can change their terms and designs over time.

While the use of voice assistants is still relatively new, Hindi said it was becoming clear that voice-activated technology would become the dominant interface over time. The company sees a massive opportunity in helping gadget makers who don’t have deep AI technical resources embrace this trend.

“If machines are able to understand and talk, potentially you don’t have…

Sasha Harriet

Sasha Harriet

As content editor, I get to do what I love everyday. Tweet, share and promote the best content our tools find on a daily basis.

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Sasha Harriet

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