“It started out as an accident,” the anonymous creator of the two accounts told VOGUE. He was sitting at Erewhon, a cult L.A. health market, when he couldn’t avoid a “long and absurd conversation between two girls” (it included vegan bistros, tanning, egg freezing, and pit bulls, all at the same time). After he posted the exchange on his personal Instagram page, it quickly became a hit among his contacts. Fast forward by a few similar posts and a screenwriter friend suggested he should create an individual account, dedicated to cataloging the eccentricities of L.A.’s population.
Eventually, the creator started taking submissions via e-mail and direct messages. “We get about 100 submissions a day.” After West Coast comedy account became viral, he started thinking…
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