It seems like no matter where you look these days, there’s only one thing people are talking about… Coronavirus.
It can be hard to escape the noise.
From people spreading misinformation about the virus on Twitter, to teens still going out and partying and flaunting it on their Stories, it’s everywhere — but where are the real facts?
Where are the influencers, celebrities and impactful people using their voice and influence to spread the right messages, not fear or misinformation?
A lot of people have been wondering…
Where are the celebrities, putting themselves out there to tell their "fans" to use #socialdistancing and, where called for, to stay home? Where are they, convincing their followers that this really is serious? C'mon, "influencers" – INFLUENCE!
— Bill Ve (@BillVe3) March 22, 2020
Where are the #SocialMedia Influencers telling people to take the #virus seriously 😒 #COVID19 #coronavirus #YouTube #youth #youngpeople #Coronavirusinusa #COVID19US #Covid19usa https://t.co/UAgnpNpTEh
— ahmeds027 🔴 (@ahmeds0271) March 20, 2020
Many voices on Twitter and Facebook but WHERE are the ads/short broadcasts on TV by influencers with bullet points and simple message – KEEP YOUR DISTANCE!
— CrouchEndBird (@CrouchEndBird) March 23, 2020
Over the past few days, a new IG account has popped up that influencers, artists, and medical experts been using their platforms to spread like wildfire, promising to do just what people have been waiting for.
The #ImMakingADifference Movement
So, what is this account and movement that creators and experts across the country are pushing?
The Instagram bio reads,
“Know the truth about Coronavirus. We are doctors, volunteers, creators, and medical experts teaming up to share fact-checked, scientific information.”
The content itself is a mix of facts dispelling myths around coronavirus, and videos of these creators and experts themselves delivering the messages and real facts the world and their mostly gen z comprised audiences need to hear.
Influencers like Erika Costell, Carly Incontro, content creators like Scotty Sire Matt King, and health experts like Dr. Vanessa Kerry are just a few of the first action-takers in this new community.
Here’s a few of the posts currently making waves:
The core message in all of these posts are similar, yet incredibly clear:
It’s crucial that the general public of America, especially the younger demographic fully appreciates this message and begins to act upon it immediately.
These creators are taking matters into their own hands, by recognizing the power that their voice has, especially considering their audience.
Only 48 hours later since inception, the account has grown to nearly 5k followers, with the videos alone racking up over 76,000 views with no signs of stopping anytime soon.
The IG acc is just the base and starting point to where this movement sees itself going…
The website behind the account, ImMakingADifference.com, features a full database of fast facts regarding the Coronavirus, as well as hints toward the release of a supporting iOS app in the very near future.
Now it’s time to sit back, STAY AT HOME, and see where this movement and the community of amazing voices behind it takes it.
In the meantime, you can join the movement by following and sharing posts from the official I’m Making A Difference account here.